Jason Ball's TechBytes

Technology & Venture Capital. Early stage venture capital news mixed with personal views and comments

If you can’t take it with you, it’s not yours

I picked up an Android device earlier in the year – I’ve been watching the platform and app ecosystem develop, and decided it was time to make the jump…

That’s a huge deal for me, the Apple Fan Boy, bought a non-Apple piece of hardware. Turns out, the hardware switch wasn’t as critical as the software switch. And I don’t mean the OS.

I stopped buying any content from Apple a long time ago. Sure, I used iBooks to test it out, but that’s all. No Apple content lived on my iPhone. When you buy digital content from Apple, you don’t actually own it, so getting your iTunes library, iBooks library, etc onto an Android device is a no go.

Having options (for portability) is very important; owning your data (or content) is more important. And, as we all know, if you can’t take something with you, it’s not yours…

In many ways, I now care less and less about owing content, and more about content portability, or more importantly accessibility. Cloud services like Spotify and We7 have made my music life so much easier. Password = Music. What could be easier?

Amazon’s Kindle Cloud Reader is all about accessibility (and circumnavigating the 30% Apple App Store tax). Via Amazon’s Cloud Reader, Password = Book Collection. On my iPhone, iPad, Android and Desktop. Easy.

Photos are slightly better than purchased content, but Apple still makes your life difficult. Photos on your photo roll in iOS will live there (mostly) thanks to restrictions by Apple. The new iCloud sync means they get backed up, but online access/sharing would be better. Password=Camera roll restore, which great, but… for Android, Lightbox is pioneering the way with an awesome “connected photo roll”. Lose your phone, log back in, and all your pictures are there.  And there’s a great online gallery where you can edit and share, so Password = Photos. Easy.

Everything else I use lives in the cloud anyway…  which I can get ubiquitous access to. The implication there is, data security will mean everything in the future. Both Google and Facebook (!!) will allow you to export and backup the data you’ve stored with them. Definitely a good alternative if you’re storing all your pictures and memories online.  Look for a future post  on data security-“it’s 4am, do you know where your data is?”.

Filed under: Android, Apple, iPhone, Mobile, Music, Software, Technology

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