Coldplay Video Album- Innovating around the edges [Updated]

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Apple has posted the Coldplay concert from Austin City Limits as a Video Album on iTunes. Price for the concert? $9.99

I think this type of content is what’s really compelling about the video pod. If you were to buy the live album, it would cost $9.99 anyway- and as a plus you get the video footage as well. This is a product that would have never attracted me as a physical product, i.e. buying a Coldplay DVD of this concert. However, as iPod content, it really grabs me. It plays on the iPod the same whether you watch the videos or just listen to it- it all depends on which menu you select.

This type of new product innovation is what’s going to drive video pod sales and cement the iPod and iTunes (iContent?) as the defacto place to get your entertaiment.

My  only gripe is watching the concert on my iMac is less than spectacular. Apple should offer a higer-res version- afterall, those 100GB ipods are just around the corner…

[Update]

I realized there’s one small issue with enjoying my Coldplay concert- I have to listen to it through my iMac’s speakers, not through my stereo via Airport Express. A quick search through Apple’s support pages revealed:

If you’re listening to music on remote speakers via AirTunes, and you then play a movie (.mov, .mp4, .m4v) or MIDI file in iTunes, the audio will play through your computer’s speaker’s instead of through the remote speakers.

Pretty lame. Even more so considering Front Row’s potential. Hopefully this will be sorted out soon. In the meantime, Airfoil provides a work around.

One thought on “Coldplay Video Album- Innovating around the edges [Updated]

  1. Yea, this is a hell of deal. I just bought two songs, since i already have a couple of live Coldplay shows, but i agree with you, having this kind of content available on the go is just awesome.

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