Take a peek at my wait list to the left- the ratio of "Short Wait" far outstrips the "Now" availability. I’ve been using Amazon.co.uk’s DVD rental service for the past 4 months, and frankly, it sucks. The "Short Wait" doesn’t really mean anything at all…
The service itself is fine and the pricepoint fits my DVD watching style- but DVD availability is absolutely awful. I waited 2 months for the 1st DVD of Battlestar Galactica. I finally bought it from the iTunes store because it was taking so long. As a result, I’m switching to Blockbuster’s service for a few weeks, we’ll see how that goes.
Amazon is a great brand, but they aren’t doing themselves any favors with such a poor service. The DVD rental isn’t available in the USA- I wonder if this is a sort of "public beta".